Programmatic & CTV โ€” White-Label Reseller Program | Killerspots Agency
โ˜… White-Label Reseller Program

Programmatic & CTV

Connected TV, OTT streaming, programmatic display, video, geo-targeting, and email — precision digital advertising at scale.

๐Ÿ›ก๏ธ Killerspots cost & suggested retail pricing shown
๐Ÿ’ก All pricing is CPM (cost per 1,000 impressions)

CTV & OTT Offerings

Killerspots Cost Suggested Retail
Product Killerspots Cost (CPM) Suggested Retail (CPM) Notes
Spark CTV Massive streaming & network inventory $36.00 $40.00 Full publisher & network inventory included
Velocity CTV 100% CTV — top-tier publisher inventory $33.00 $37.00 Top streaming apps: Sling, Fubo, Philo, AMC, Fox, A&E. Free basic targeting + zip code.
Fast CTV Free Ad-Supported Streaming TV $22.50 $25.00 Samsung TV Plus, Amazon Freevee, Pluto TV, Tubi, Roku Channel, Xumo, LG Channels
Premium Top-tier streaming platforms $44.00 $49.00 Hulu, Disney+, Peacock, Paramount+, Max, Netflix, Prime Video, YouTubeTV, Warner Bros., CBS, Fubo, DirecTV Stream
Sports OTT Live sports streaming $45.00 $50.00 Local sports, March Madness
Additional Data Targets Add to any CTV product +$4.00 +$6.00 BITs/behavioral: income, homeowners, etc. Double opted-in. 2% guaranteed click-thru.
โš  Note: Peacock inventory may deliver under the NBC umbrella. Paramount+ inventory may deliver under the CBS umbrella.

Spark CTV — Included Inventory

Warner Bros. Hulu Samsung TV+ Microsoft Disney+ Roku AMC FOX LG VIZIO A&E Sling CBS DIRECTV Freely fubo Apple TV

Targeting Capabilities

Free with Velocity CTV: Basic targeting segments + zip code targeting

Additional Data Targets (+$4–$6 CPM): BITs/behavioral targeting including income levels, homeowners, in-market audiences. Double opted-in data. 2% guaranteed click-through rate.

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Full-Funnel Focus: Designed to drive both awareness and measurable actions, connecting CTV to tangible business outcomes.
Premium

Premium Product Features & Rules

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Geo Targeting Only
U.S., State and DMA targeting (zips must be pre-approved)
๐Ÿ“…
Full Month Campaigns
Campaigns must run entire month or longer — no short flights
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:15 and :30 Second Spots Only
Only :15 and :30 second commercials accepted
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Premium Tech Specs
Creatives/commercials must meet "Premium" tech specifications
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No Day-Parting
Day-parting campaigns are not available for Premium products
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Prohibited & Restricted Categories
Be sure to check the list of Prohibited and Restricted categories before submission
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Minimum Spend
$7,000/month or $2,000/month for 6-month commitment

Other Digital Products

Killerspots Cost Suggested Retail
Product Killerspots Cost Suggested Retail Notes
Email Targeted email campaigns $25.00 $28.00 Targeting available
Geo-Targeting / Fencing Location-based digital ads +$2.00 +$3.00 Add-on to any display product
Outreach Display — Option 1A Monthly Mgmt + Media % $950/mo $1,200/mo + ad spend billed separately
+ 15% of media spend
(10% to Killerspots, 5% to Reseller)
Outreach Display — Option 1B Flat Monthly Management $1,550/mo flat Markup at discretion + ad spend billed separately
No separate media % to client
Outreach Display — Option 2 CPM-Based Display Buy $5–$7 CPM $7–$10 CPM Traditional media buy approach
Additional Data Targets Add-on for Outreach Display +$4–$6 CPM Markup at discretion BITs/behavioral targeting: income levels, homeowners, in-market audiences
Double opted-in data
2% guaranteed click-through rate
Outreach Video (YouTube Ads) Programmatic video ads Based on audience/targeting. Pricing varies. Call for a quote

Creative Samples

Real CTV and programmatic spots produced and trafficked by Killerspots. Every campaign includes access to our in-house creative team for custom spot production.

Sample 01 — CTV Spot
Sample 02 — CTV Spot
Sample 03 — CTV Spot
Sample 04 — CTV Spot

Killerspots CTV Data Providers

Access to Over 50,000 Data Segments

3rd Party Data Targeting is based on boolean logic ("and"/"or"). Campaigns will have 100% delivery to chosen geo and then optimized to match segment to the IP address/CTV device ID. It will NEVER be a 100% match to that third party data segment (BIT).

Killerspots CTV Data Providers โ€” 50,000+ segments

All pricing is CPM (cost per 1,000 impressions). Killerspots cost shown with suggested retail pricing for reseller resale to advertisers.
TBD items pending final markup and retail pricing confirmation.

Ready to Sell CTV to Your Advertisers?

Schedule a 15-minute call. We'll walk you through the rate card, show you sample reports, and help you price your first campaign.

Killerspots Agency

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